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Why Are Paid Posting Services So
Expensive?
The start of the ‘paid posting’
industry began with Forum Launch in the summer of 2005. Being first
in unfamiliar territory, Forum Launch kept cost of posts at a
surprisingly low price of about 15 cents per post. Forum Elves was
next to open, a few months later. Forum Launch being it’s only
competition, Forum Elves made their posts slightly cheaper. Now fast
forward one year later with paid posting being a large rapidly
growing industry and with over 40 other services in the market. Now
the average price per post is over 25 cents! What happened? Isn’t
competition supposed to be good for consumers?
Forum Posting has emerged from
being a fun hobby to a money making opportunity. With the cost of
posters, advertising and paypal fees these services soon realized
that keeping the posts at these minimal prices will not make them
any money. But could those few factors really make prices nearly
double?
The industry was quick to learn
that forum owners prefer quality over quantity in the posts they
receive. Services were able to increase prices without any
complaints or decrease in purchases by simply promising better
quality posts. Even with the longer and better posts, isn’t a
quarter per post a little too much? It might seem like it, but it
really isn’t. You have to remember forum posting is a job and people
expect to get paid. Let’s break down the quarter: $.04 goes to the
owner. $.04 goes to advertising. $.02 goes to PayPal. $.15 goes to
the actual poster.
Now let’s follow the money
further as the poster gets it. Paypal takes an extra $.01 once the
money gets to the poster. Now the poster gets $.14 per post. A good
thought-out post takes about two minutes to make. After doing the
math it works out that the poster gets $4.2/hour, which is below
minimum wage in most countries with internet.
Now after all is said and done
it’s time for the year-old question; is purchasing posts really
worth it? If you ask anyone who hasn’t ordered paid posting for
their forum before they would say no. However, ask someone who did.
Most of the people who have ordered posting were happy with it and
in fact kept ordering posts for their forum. To conclude, you might
think that people are just getting rich of your money, but the truth
is they aren’t. It is true that during the year the price of posting
grew even more dramatically than the price of gas in the USA, but
unlike gas the quality of posts increased. Posters and
Poster-Employers alike work hard to earn your business.
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